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All links are not equal. As all seo is not equal either. After buying several popular seo programs that are suppose to help your seo. I learned one thing. Theme. On Easter 2009 I built Different-search-engine.com and by Friday it had reached both yahoo and Google and most everywhere as #5 on page 1. Check it for yourself. Search for the term different search engine. This site has few back links, no advertising, not alot of visitors yet. But yet there it sits. Pure natural search engine ranking. Heck it does not even have page rank. How did I do it? Everything you need to know is there for your viewing. First I want to tell you I don't make millions on the net. At least not yet. One can always hope. So what do I know about SEO. Hardly anything compared to the big sites that sell seo and promise all kind of things. But I do Know that the web and searching is like this. Theme, theme, theme. If you are going to read a book you want the book title to be what you think the theme is. And that theme is evident through out the site, from page to page. First let us look at the "no-follow tag" inside the href. If you think the no-follow tag was invented to stop page rank from leaking out to other pages then you were right. Many forums, blogs, comment sites have form already built into the website. More over I have noticed a trend for some websites to just dis-able the sign up or links buttons all together. The majority of search engines use a bots ( or a form of) to search the content of sites on the Internet. The results are stored and indexed by the search engines in vast databases (many sql) that can subsequently be interrogated when a search query occurs. The problem is that queries on larger search engines are rarely good at narrowing down the precise keyword and their minor variations such as putting an "a" where an "o" should of went. But... they do it. Smaller search engines do not usually have this luxury of technology. Different spellings give way to possible millions of search results or pages that your presumed customers can click on to find your website on larger search engines. Not the case with smaller search engines. which may require that you get a little imperfect with your keyword spelling. Don't disregard misspelling as you submit your site to smaller search engines. These sites often do not list search results for variable spellings, even one letter or space as larger search engines do. A miss click could very well be because you deleted your un-perfect keyword listing you had made when signing up. In other words spell all the keywords correct when submitting, but then go back through your keyword listings and mis-spell a few. let your fingers do the walking and if you make mistake spelling your keywords because of the way the key board naturally is then most likely your customers will also. Since visitors are human (mostly) and therefore inconsistent, it becomes an essential task of SEO to build keywords and phases into a web page that covers all relevant areas for larger search engines. With smaller search engines the SEO is more in the submittal of listings and managing them in your control panel provided by whichever search engine you are using. Larger search engines might include variations for commonly misspelled words, so that the desired result occurs even if the query is quite wrong in its spelling and meaning Spiders ("bot") can only crawl where the site allows them to do so and if essential information is "hidden" behind drop-down menus, logins and other bits on non-transparent code, then the spiders will not find them and they will not be indexed in the database. Of course, even if your navigation and keyword construction is near perfect, it does not guarantee top ranking, because ultimately, competition affects the outcome. If yours is a crowded market segment, the number of competitors and their ability to outspend you for paid rankings our outsmart you in SEO will have a considerable effect. This is all cr*p, that you hear when reading other SEO articles. It is all true, or most of it. Just remember one thing. Theme........, and the part about smaller search engines, alright, and the part about the submitting your site and the part about mis-spellings but then learn how to run a website building program, screw it up a little, fix it, do it again, by the time you got do this several times you will learn all seo you ever will need to know.




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